We are looking for a CMO (Chief Marketing Officer) with experience in Govt and International markets.
TokuOra is an online site helping the workforce, veterans, parolees, students and people in-between get matched to careers by a proprietary AI, Machine Learning and Psychometric technology. You will be part of a team that will provide a better quality of life to over half the world.
⦁ Develop and lead the company's national & global marketing strategy and direct the execution of various marketing activities.
⦁ Work with the VP of Sales to support the Sales Team for them to sell.
⦁ Control the Marketing budget for all markets/regions as well as to conduct forecasts.
⦁ Be the point of contact for all Marketing and Branding topics between all locations.
⦁ Drive our digital marketing positioning (localization of Website, SEO, SEM, Digital campaigns).
⦁ Increase brand awareness.
⦁ Conduct market research and personas to make better decisions on the respective region strategies.
⦁ Plan, organize and execute various marketing events such as prospect and customer events, conferences, exhibitions.
⦁ Produce high-quality content for our customers such as market surveys, Webinars, Whitepaper, Case Studies, Blog, Videos, etc.
⦁ Measure the performance of all activities and campaigns, assess them against goals (ROI, Key Performance Indicators) and adjust strategy & activities to achieve them.
⦁ Provide ongoing reporting, develop actionable insights, test and learn approach to new initiatives.
⦁ Visionary with a driven personality, not only highly analytical and strategic, but also creative and hands-on in nature.
⦁ Proven experience and success across all disciplines of marketing (product, branding, strategy, social media, communications, business development).
⦁ Strong understanding of inbound and outbound marketing for the enterprise, as well as "land and expand" B2B sales.
⦁ Demonstrable experience of positioning a company in a competitive market and winning market share.
⦁ Experience in both transactional and enterprise go-to-market models.
⦁ ROI-driven approach to marketing and a strong attention to detail.
⦁ Clear, effective communication skills and experience in a collaborative, transparent, and hands-on environment.
⦁ Good eye for design and creative assets.
⦁ A little ego and high intellectual curiosity.
$250K+ p/a, Equity, Profit Sharing
Work Location: Santa Row, San Jose (in-house)
• 4 weeks’ vacation
• Unlimited Paid Sick Time
• Benefits inc. - (Medical, Dental, etc.)
• Education budget
• Flexible Time
• Flexible day
• 6hr workdays
• Every third Friday off
• Paid Bail if arrested for peaceful protesting
• Profit share program
• Equity share program
• Plethora of Career Development Opportunities in a high growth startup environment
• Ongoing optional trainings, learnings, and guest speakers (i.e., lunch and learns)
• Be part of a dynamic, exciting, cutting edge, integrated clinical team!
What you will be helping to build all have a massive impact on the world as you'll part of a team helping Citizens, Students, Veterans and Parolees. It will be an in-house role in our offices somewhere in Santana Row.
TokuOra is an equal opportunity employer and does not tolerate racism, hate, discrimination or any other negative term/action.