About TokuOra

‘TokuOra (Toku Ora)’ means ‘My Life’ in Maori, they are the indigenous Polynesian people of mainland New Zealand (Aotearoa – Long White Cloud). Our Founder is a Kiwi from Aotearoa and wanted a name that not only tells people what we do but also to use a Maori term as it brings more mana (power/influence) to the Maori language. It is actually about you, for you, and for everyone regardless of your race, gender, or opinions.

Our founder believes that every person could use a personalized map to an easier life, a better life, a path to purpose - and as a result, founded TokuOra.

TokuOra is starting out with psychometrically matching citizens/students/veterans/parolees to careers via our proprietary software which uses algorithms, AI, and machine learning, putting them in the right career or post -secondary course/program.

TokuOra works on a cognitive level, the volume of additional meaning and the value you can pack in on top of it with respect to career reinforcement, career guidance, life guidance, self-esteem enforcement, purpose formation, and critical thinking is immensely valuable - and defensible.

Over the coming months, we will add new tools to integrate with the Career Site to make your life easier - so stay tuned.

Our Mission:

Who we are:

We are a team of brilliant humans who all have experience in Education, Technology, Business, Creativity, and a little weirdness but with a good moral compass. See our team here.

Our Culture:

The culture at TokuOra is based on Kindness, Respect, Humanity, Collaboration, Communication, Innovation and Grit. Our mission is to drive change through Wow Product and Open Hearts and Minds. We have flexibility, work six hours a day, have every third Friday off and will be bailed out if arrested for peaceful protesting.

Our Philosophy:

Our Philosophy is Ubuntu – A universal truth, a way of life. Pronounced - ‘uu-Boon-too’ Ubuntu is a word of ancient African origin meaning “I am what I am because of who we all are”. “One of the sayings in our country is Ubuntu – the essence of being human. Ubuntu speaks particularly about the fact that you can’t exist as a human being in isolation. It speaks about our interconnectedness. You can’t be human all by yourself, and when you have this quality – Ubuntu – you are known for your generosity” – Archbishop Desmond Tutu. Ubuntu is a very simple but powerful concept, and it embodies all things good. For the sake of those who know nothing about Ubuntu, I will break it down into pieces. Ubuntu simply means we are all one family. In other words, "I am who I am because of who we all are". As a human being, I cannot live in isolation. I need other human beings in order for me to be human. I wouldn't be able to walk, talk, act, and learn like a human being. In short, I would not be able to live was it not for others. I learned to walk, I learned to talk, I learned to eat, I learned to dance, and so on, but the truth is that I learned all these from other human beings. We are all interconnected, and our being depends on others. Our humanity depends on others, and we cannot be truly happy unless others are happy too. That is the basic meaning of Ubuntu. Ubuntu includes sharing, fairness, hospitality, caring, truthfulness, and anything good you can think of. Do unto others as you would want them to do unto you. Ubuntu does not mean you cannot be rich. You can be rich but only through positive means. You don't need to cheat on others to be rich and you don't need to oppress other people in order to be rich. You can be rich, but your being rich must have a positive impact on others and the society you live in so that others can benefit from your humanity the same way you benefit from them.

Democracy Pledge:

    I hereby make The Democracy Pledge in the name of my company - as stated on https://thedpledge.com:
  1. We are proud to join the growing list of corporations taking The Democracy Pledge.
  2. We affirm that the election of Joseph R. Biden and Kamala Harris was free, fair and legitimate.
  3. We believe in valuing, affirming and supporting democracy, and are committed to doing so.
  4. We will not support, donate to or endorse politicians, political campaigns or political action committees that promoted false conspiracy theories surrounding the 2020 presidential elections (or otherwise acted in ways contrary to a representative democracy).